Using Salesforce CRM Technology in Manufacturing

Using Salesforce CRM Technology in Manufacturing

Intelligence at the factory level creates a dynamic production environment, in which the needs of the customers are aligned with the goals of the manufacturing company. As customer needs evolve, manufacturing companies need to be able to keep up with and adapt to these changes.

To that end, manufacturing companies have begun to feel the effects of digitization across the industry. As a result, they have implemented new tools and strategies needed to power automation and intelligence in operations. The result of these efforts includes reduced costs, improved quality, and stronger customer relationships.

With Salesforce, companies can provide relevant data to the teams who need it with services that include, Sales Cloud and Service Cloud. Salesforce Manufacturing Cloud also includes Account-Based Forecasting to improve your forecasting’s accuracy and Rebate Management to help your sales and accounting teams stay on top of who gets what.

Empower your field service technicians with a completely functional mobile application, consistent inventory management, and more. Help your sales reps close the deal by providing them with the information they need upfront, and helping them prioritize specific leads to move down the sales funnel.

This ebook will explore the current state of the manufacturing industry, what the future holds, and what changes manufacturing companies can make now to get ahead of the curve.

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About Apps Associates:

Apps Associates is an enterprise application services leader with a customer-first focus. Apps Associates has more than two decades of experience helping organizations innovate through digital transformation initiatives. Customers such as Brooks Automation, Hologic Inc., Edwards Vacuum, and Take Two Interactive Software turn to Apps Associates for strategic counsel, system integration and the services required to solve their most complex business challenges – utilizing experience in analytics, application modernization, process automation, digital systems, technology and operations. To learn more about how Apps Associates can help you align your business with the right technology, visit:, or follow Apps Associates on social media on Twitter and LinkedIn.